Hidden Cost In The Generation of Print

Even though the technologies enabling businesses to create documents have become more accessible, there remains a hidden cost in the generation of print and electronic media—a cost easily offset with some simple tools and best practices

Is There a Cultural Shift in the Advertising Workflow?

With the advent of digital workflow, new responsibilities emerge for the newspaper publisher and the ad creator
Ask most newspaper sales executives, and they’ll tell you just how competitive the market place is these days — how tough of a sell it is when other media forms are drawing the interest of advertisers like never before.
Newspapers [...]

What Is The Content Creator’s Role

The success of print projects today largely depends upon two things: the efficiency of the workflow and the quality of the content. Depending on where in the print manufacturing workflow you reside, you may receive digital content for any number of sources — some, more experienced in creating digital files for print than others.
Even the [...]